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      Ad Creatives + SEO [Tags, Videos, TikTok and more]

      Ad Creatives + SEO [Tags, Videos, TikTok and more]

       

      Boosting your event's visibility is crucial for its success.

      On Billetto, you can enhance your event's reach by utilizing Advertising Creatives and Search Engine Optimization (SEO). Found within each event under Marketing -> Advertising creatives

       

      This article guides you through the process, ensuring a wider reach to potential attendees through various channels like TikTok, YouTube, Facebook, and Google.

      1. Advertising Creatives:

        • Video Uploads: Craft engaging videos to promote your event. Upload these to Billetto for TikTok, Facebook and Instagram ads or share a YouTube link for Google Ads. We'll craft advertisements with Billetto Advertising for your event. Short, catchy videos can entice potential attendees and create a buzz around your event.
          • Used for TikTok, Instagram and Facebook Ads.
            We recommend videos that are:
            - Orientation: Portrait.
            - Playtime under 15 seconds
            - Filesize: Less than 100MB
            - Filetype: .mov/.mp4
        • Images: Create and upload images of different sizes to fit various ad dimensions. This flexibility allows for appealing visual representation across different advertising platforms.
        • Short Event Title and Description: Craft a concise and attractive event title and description. Tailoring this text for specific channels like Facebook and Google Ads helps optimize the ad’s performance.

      2. Search Engine Optimization (SEO):

        • Keywords: Incorporate relevant keywords in your event title, description, and tags to improve your event’s search engine ranking.
        • Tags: Adding tags helps in categorizing your event and improves its discoverability. Think of tags as hashtags that define the theme or nature of your event.
        • Age Rating: Specify an age rating for your event (for children, adults only, or both). This information helps in targeting the right audience and complies with advertising standards.
        • Indoor/Outdoor Indicator: Mention whether your event is indoor or outdoor. This information can be useful for attendees to better understand the event setting.

      Conclusion: By investing time in creating compelling advertising creatives and optimizing your event details for search engines, you can significantly broaden your event’s reach. Billetto Advertising provides a platform to execute these strategies effectively, ensuring a higher chance of event success.